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NebuPookins.net - NP-Complete - Kickoff
 

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Kickoff
[Weapons]

The United Nations has produced a public service announcement entitled "Kickoff" which depicts a girl stepping on a mine during a soccer match, and the confusion, panic and hysteria which ensues. As the mother screams, the tagline of the ad appears: "If there were landmines here, would you stand for them anywhere? Help the U.N. eradicate landmines everywhere." Although the only actual depiction of blood is a cut another girl receives on her legs, the concept itself is understandly violent enough that the networks are hesitant to allow such a commercial air. "A number of networks, including CNN, are apparently refusing to donate the time to broadcast the PSA," reports WorldNetDaily. "In fact, there's yet to be a single media outlet to put it on the air."

Guy Barnett, creative director of the the advertisement firm that produced the commercial, said there was no plans on toning down the advertisement. "There are other ways besides broadcast TV. We're not beholden to them anymore," he said. "Hopefully we'll be able to get teamed with a website like MSN.com."

The ad generated some controversy across the Internet, with comments such as "The U.N. using shock tactics to make us Americans who donate more than any other country in the world feel bad? Not surprising. Wanna call us bullies? Fine. But your real bully is the U.N." and "This is just pent up aggression spilling out. Any time I see the U.N. mentioned at all it just incites violence in me because I know they love stirring shit up against us." Furthermore, there is a link at the bottom of the WorldNetDaily article which reads "Are you sick and tired of the U.N.? Now there's a way for every American to fight back!"

I was surprised and not aware that there existed a significant population with anti-UN sentiments in the United States, though upon some reflection, I guess it isn't all that surprising: The rest of the world doesn't seem to like America very much, so why should America like the rest of the world? By the way, I don't feel that the commercial specifically targets America (it would be just as effective, unedited, in Canada as well, for example).

Politics aside, the question of whether or not this advertisement is suitable for television viewing is a difficult one to resolve. On the one hand, there is "worse" stuff out there on TV already. On the other, even I felt a bit of dread over watching the commercial, knowing ahead of time that it would involve children stepping on landmines (although it turned out to be much less gory than I had imagined). Would it be sufficient to put a warning before the the commercial that said something "The following 60 second commercial is rated PG-16 and contains violence"?

 
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1. Leafy Person said:
I wrote a long and well researched comment, which promptly disappeared when I clicked on «Preview». I'm still recovering from the shock...
Posted on Tue March 8th, 2005, 4:02 PM EST acknowledged
2. Leafy Person said:
Now that I recovered, this is what I wanted to say initially.

The KickOff video is part of a UN fundraising campaign for the removal and disposal of landmines and other antipersonnel weapons that are left over from previous wars in about 80 countries (all of them from the Third World). The reason why the video hasn't been shown yet on US television is not because CNN or other TV stations won’t accept it, but because the FCC won't allow it, allegedly for being too graphic, just as they didn't allow the showing of «Saving Private Ryan» during Rememberance Day last year, because of bad language.

You have to understand that the United States today is not the United States we used to know and love. The present US Administration is the most reactionnary governement that country has ever had. The neocons are in power now, at all levels of government, and their policies include the unilateral rejection of and withdrawal from the major international treaties and conventions, including the Canada-sponsored land mines treaty. Bush has just nominated as US Representative at the UN, John Bolton, «a man who doesn't believe in diplomacy and thinks the United States should be the only permanent member of the U.N. Security Council». This is what famous journalist and author Sidney Blumenthal has to say about Bolton: «At the State Department,...(I)n his first year alone, he forced the U.S. withdrawal from the Anti-Ballistic Missile Treaty, destroyed a protocol on enforcing the biological weapons convention ...and ousted the head of the Organization for the Prohibition of Chemical Weapons. He scuttled the nuclear test ban treaty and the U.N. Conference on the Illicit Trade in Small Arms and Light Weapons (to which he brought representatives of the National Rifle Association). And he was behind the renunciation of the U.S. signature on the 1998 Rome Statute creating the International Criminal Court. He described his sending the letter notifying U.N. Secretary-General Kofi Annan as "the happiest moment of my government service."

The article you quote is from WorldNet Daily. WND is a rightwing mouthpiece, just as Fox is a propaganda tool for the Bush Administration. The US media are presently dominated by neocons, rightwing nuts (like Ann Coulter, Rush Limbaugh, Sean Hannerty, etc.) and religious fundamentalists, who are actively promoting the teaching of Creationism/Intelligent design in replacement of evolution, the elimination of sex education in schools, the closing down of abortion clinics, etc.. So when the article said that «The ad generated some controversy across the Internet», what it really means is that the controversity and hostile comments are coming exclusively from rightwing radio shows, newspapers or blogs like Instapundit, Little Green Football, etc.

Posted on Thu March 10th, 2005, 9:22 AM EST acknowledged

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